Typism animation
LETTERING COMMUNITY
Typism is an international lettering hub established by Dr Dominique Falla in 2013 to help creatives share inspirational work, create a sustainable business and build a friendly type community. Consisting of online conferences, a blog, private membership, workshops and a series of books, Typism represent a global cross-section of the world’s best hand lettering, calligraphy, and typography artists.
I created an animated cartouche to inspire others to put pen to paper (or iPad!) and showcase their designs.
PROCESS
My initial process started with a pencil sketch inside a tilted oval to give direction to the flourishes — several changes were made so they felt natural in flow and shape. From there, the design was vectored in many layers to ensure import to After Effects was a speedy affair. Trim paths in five different colours were added to create a ‘chaser’ effect, with final export consisting of MP4, GIF and PNG.