Product design — ANZAC Spirit Awards Trophy
BRIEF
RSL Queensland announced it would annually honour staff who display qualities of the ANZAC Spirit — courage, humour, ingenuity, mateship and endurance — by presenting five winners with a branded trophy.
A reference image from trophy supplier, Potato Press, indicated the size, weight, cost and quality finish required. RSL's ANZAC icons had to be included on the trophy face.
CONCEPT
I started by considering the shape of the timber block, choosing to splay the base, thus referencing Queensland without being the exact shape of Queensland. A wider base also prevented the trophy tipping over, and it allowed longer winner names and a tagline to be neatly included.
Sunbursts around the five icons symbolised happiness, the sunshine state, and RSL Queensland's dawn service. The pitch presentation featured in situ examples showing how the trophy would look on the winner's mantle.
OUTCOME
My ANZAC Spirit Awards trophy design launched in April 2022. Five award winners are announced each April to correlate with RSL Queensland's largest public event, ANZAC Day.